Fractional / Interim Marketing Leadership
Hiring a Marketing Manager? Get senior marketing leadership in 7 days — without the overhead.
StartSimple plugs in as a fractional / interim marketing lead to stabilise pipeline, fix positioning, and launch campaigns that convert — while you decide whether a full-time hire is still needed.
Most marketing hires fail for predictable reasons
If you’re hiring because pipeline is inconsistent or marketing feels messy — you likely need structure and leadership first.
- • unclear strategy + no measurement
- • a “doer” hired when you need leadership
- • too many channels, no focus
- • agencies producing activity, not outcomes
Quick self-check
Do you have a clear ICP + offer?
Do you know your top 3 acquisition channels?
Do you have weekly pipeline KPIs?
If any of these are “no”, a fractional lead can de-risk your next hire.
What you get with StartSimple fractional leadership
90-day plan
Positioning + messaging
Channel focus
Execution oversight
KPI reporting
Hiring support
What changes in 14 days
- • clear ICP + offer narrative
- • messaging framework (website + outreach-ready)
- • funnel map + KPI dashboard
- • priority channels + execution plan
What’s live by 30–60 days
- • outbound sequences live (LinkedIn/email)
- • landing pages improved for conversion
- • attribution + reporting installed
- • consistent weekly pipeline activity
Packages
Simple options. Start fast. Keep it outcome-focused.
Starter (30 days)
Quick stabilisation + plan + first campaigns.
- • Weekly leadership calls
- • Messaging + offer optimisation
- • KPI dashboard + priorities
Growth (90 days)
Fractional leadership + execution cadence.
- • Weekly reporting
- • Campaign launches + iteration
- • Team/agency management
Interim (monthly)
Best when you’re between hires or scaling.
- • Ongoing leadership
- • Hiring support + onboarding
- • Momentum + accountability
Hiring vs StartSimple
Full-time hire
• 6–10 weeks to hire
• Salary + NI + onboarding risk
• Seniority varies
• Harder to pause/adjust
StartSimple (fractional)
• Start in 7 days
• Fixed monthly cost
• Leadership-first approach
• Flexible: scale up/down