Separate the occasions
Map dining, groups and private hire to the information and next step each visitor needs.
StartSimple websites / PLANNING GUIDE
Website design for hospitality and venues
Plan a venue website that connects the atmosphere, useful visitor information and a clear booking or private-hire enquiry.
Start with the business need.
A venue website needs to do two jobs: help people imagine being there and make the practical next step easy. Visitors may be planning a meal, a group occasion or a private event, with different questions in each case. StartSimple designs bespoke websites around those journeys. Where booking software is part of the brief, Encore can be evaluated alongside an existing provider; the connection and product charges are agreed separately.
A practical evaluation, step by step.
Bring useful content together
Prepare approved imagery, location details, opening information, menus and access information, with an owner for updates.
Scope the booking route
Agree whether each action starts an enquiry or a booking. Confirm the provider and test the handover on mobile.
Rehearse the launch
Check menu links, location details, enquiry routing and the booking journey with the venue team before changing the public website.
Bring a realistic example.
Example brief: a venue wants separate journeys for a table enquiry and whole-space hire. A successful scope identifies the pages, imagery, enquiry questions and booking provider; it does not assume that every visitor uses the same form.
What to confirm before committing.
- Agree who maintains changing menus, offers and opening information.
- Keep the existing booking route working during the build.
- Confirm whether Encore, another provider or a simple enquiry route fits.
- Separate website scope, booking software and screen-management costs.
Can StartSimple build a venue website with Encore?
StartSimple can scope the website journey alongside VCMP Encore. Encore and website delivery are separate offers. Booking entry points, payment or messaging connections, configuration and costs are agreed and tested for the venue.